Methodology
How We Review Sportsbooks
Last updated: April 26, 2026 · Tennis Edge editorial
Every sportsbook we review gets a 0-5 score computed from seven weighted dimensions. The weights below are public, the tests are reproducible, and the data is logged. We don't accept payment to change scores.
The seven dimensions and their weights
| Dimension | Weight | What we measure |
|---|---|---|
| Tennis odds quality | 30% | Vig vs Pinnacle benchmark across 50 random matches |
| Tennis market depth | 15% | Count of bet types: ML, set spread, totals, set betting, props, live, futures |
| App + UX | 15% | iOS/Android app rating, web speed, live-betting interface |
| Payout speed | 15% | Real test: deposit, win bet, withdraw — measured in hours |
| Bonus real value | 10% | Welcome bonus after rollover and time limits — actual EV |
| Customer support | 10% | Live chat response time + email turnaround across 5 test tickets |
| Licensing & compliance | 5% | Regulator quality (UKGC > MGA > Curaçao), self-exclusion tools, audit trail |
1. Tennis odds quality (30%)
Single biggest weight because it determines whether you make money long-term. We pull moneyline odds for 50 random ATP/WTA matches and compute the implied probability spread (vig) for each.
Pinnacle is the industry benchmark at ~2-3% vig. We compute each book's average vig and grade on a curve:
- ≤ 3% vig → 5.0
- 3-4% vig → 4.5
- 4-5% vig → 4.0
- 5-6% vig → 3.5
- 6-7% vig → 3.0
- > 7% vig → 2.0 or lower
Vig is computed: (1 / decimal_odd_a) + (1 / decimal_odd_b) - 1.
Lower is better — less margin for the book, more for you.
2. Tennis market depth (15%)
We count distinct tennis bet types offered:
- Moneyline
- Set handicap (-1.5 / +1.5 sets)
- Total games (Over/Under)
- Set betting (exact set score)
- First set winner
- Total aces (player props)
- Total double faults
- Tiebreak yes/no
- Outright tournament winner
- Live (in-play) markets — counts as +2 if available
- Specials and request-a-bet
10+ markets → 5.0 · 7-9 → 4.0 · 4-6 → 3.0 · <4 → 2.0.
3. App + UX (15%)
We install both iOS and Android apps, run 10 sessions each, and grade on:
- Time-to-bet (homepage → bet placed) — < 30s = full marks
- Live point graph quality — does it show momentum? service stats?
- Cash-out functionality availability and speed
- Bet history accessible without re-login
- App Store rating (weighted: number of recent reviews)
4. Payout speed (15%)
We make real deposits, place real bets, win some, and time the withdrawal cycle. Measured for each major method:
- e-wallet (Skrill, PayPal, Neteller): < 24h = full marks
- Pix (Brazil): < 1h = full marks
- Card refund: < 5 days
- Bank transfer: < 7 days
Payout speed scores are time-weighted across methods that the book offers in your country.
5. Bonus real value (10%)
Every welcome bonus has a sticker price ("100% up to $200!") and a real value after rollover, time limits, and minimum odds. We compute:
real_value = sticker × clearance_probability(rollover, min_odds, time_limit)
A "100% to $500" bonus with 5x rollover at minimum -200 odds is worth maybe 20% of sticker. A "$50 free bet" with no rollover is worth ~70%. We score real value as a ratio of typical industry baseline.
6. Customer support (10%)
We open 5 support tickets per book over a 30-day window — mix of mundane (deposit question) and complex (disputed bet settlement). We measure:
- Live chat first-response time (median)
- Email response time (median)
- Resolution rate without escalation
- Whether agents understand tennis (some books outsource and the agent has no idea what a tiebreak is)
7. Licensing & compliance (5%)
Regulator tier breakdown:
- Tier 1: UKGC, MGA (Malta), AAMS-IT, NJ-DGE — 5.0
- Tier 2: SECAP-BR (Brazil), state US licenses, German/Spanish — 4.0
- Tier 3: Curaçao, Antigua — 2.5
- Unlicensed offshore — 0.0 (not reviewed)
We add bonus points for self-exclusion tools (GAMSTOP, GAMBAN integration), deposit limits, and proactive responsible-gambling messaging.
Things that don't move our score
- Sponsorships of teams or players — irrelevant to the user experience.
- Ad campaigns — bigger marketing budget ≠ better book.
- Affiliate commission rate — we firewall this from editorial.
- Logo design / brand recognition — visual identity isn't a product feature.
Re-review cadence
Every book is re-tested every 90 days. Score changes > 0.3 trigger a rewrite of the review with a date-stamped change log. If you spot something that contradicts our rating, email editorial@tenisedge.com.
21+ in regulated US markets · 18+ in most other jurisdictions · Tennis Edge does not accept payment for editorial placement. Disclosure policy.